The long-awaited digital collectibles feature has finally arrived on Instagram after parent company Meta announced last week that it non-fungible tokens (NFTs) will be available to millions of users in the US. A new feature allows Facebook and Instagram users to link their cryptocurrency wallets to their accounts and showcase their NFTs. Meta also announced NFT support on Instagram for 100 different countries.
- US Facebook and Instagram users can link their crypto wallets to their accounts and share NFTs.
- All US users also have the ability to cross-post the NFTs they own across both Facebook and Instagram.
- Earlier this year, Meta began testing NFTs with select users on Instagram and Facebook.
Meta’s Mega Plan for NFTs
When Facebook she changed her name to Meta last year was intended to focus on the future of technology and the meta-version where people can share new kinds of art, music, entertainment and business. The tech giant has been working on its digital collectible features for months, and now it has come up with a unique feature that could bring new users into the world of digital assets and cryptocurrencies. Interestingly, the announcement follows the $105,000 NFT sale of Mark Zuckerberg’s children’s baseball card.
How to link a crypto wallet to an Insta account?
Facebook and Instagram users will be able to join hot wallets such as Rainbow, MetaMask, Trust Wallet, Coinbase Wallet and Dapper Wallet for publishing digital collectibles from Ethereum, Polygon and Flow.
In order to share NFTs, users must first download the latest version of Facebook or Instagram on their phones. They should also ensure that their preferred digital wallet is installed on their phone. After logging into the Facebook or Instagram app, users can connect their wallets by selecting the “digital collectibles” tab in settings.
Users can upload their NFTs to a collectibles folder and then share them in posts as they normally do. NFT posts will have a shimmering effect to differentiate them from regular posts. Meta will not charge anything for posting or sharing digital collectibles on Instagram or Facebook.
Social media sites have been participating in the NFT world for some time now. Earlier this year, Twitter introduced a feature that allows users to show off their NFTs as profile pictures for Twitter Blue subscribers. Similarly, Reddit has launched a new NFT-based avatar market that allows users to purchase blockchain-based profile pictures for a fixed rate.
Social media sites are becoming obsessed with NFTs as digital content is readily available on the platform. Now that the tech giants are exploring Web 3.0where users can publish, share and trade content, it is inevitable for them to adopt NFT.